Retail Marketing Tips

What is the best POS hardware for 2019? Maybe it’s time to update your point of sale system. You could be using older, slower POS hardware that is dragging down the speed and efficiency of your business. While it is true that online ordering continues to increase its sale of the market, brick and mortar physical stores still make up the bulk of retail transactions. This means its crucial to determine if you are using the best POS hardware for your small business. With this in mind, we have put together this buyer’s guide on how to choose the bestPOS hardware – updated for 2019! It’s important to do your research and think about each part of POS hardware, and how to choose the best hardware based on the unique needs of your business. POS hardware are the items that make up your POS system . This includes terminals, cash drawers, stands, and receipt printers. Receipt printers are a very important part to consider when you are choosing the best POS hardware . Star Micr...

QR codes are a great way for any small or medium sized business to create a seamless customer experience. In this guide, we will teach any business how they can use QR codes to increase sales and customer satisfaction. Since the explosion of mobile technology in the last decade, QR codes have become a regular part of day-to-day commerce. In the last few years, giant corporate retailers have been discovering ways to leverage the use of QR codes to provide a seamless customer experience, which touches their customer base at all points of their buying journey. This means making product information available online, providing multiple purchase options, and using customer data to customize messages and retarget promotions. We hear from many retailers, and often they all ask for the same thing. Retail stores want to be able to give an exceptional level of service that compels their customers to come back, over and over, to do business with them. What most small business...

How to increase sales? If you own a retail business, this is a question you are constantly asking yourself. It doesn’t matter what your unique selling point is, retail is a rough industry. Regardless of the specific services of your business, you are still facing incredible competition, somewhere. The truth is, to survive in today’s modern digital age retail stores needs every advantage they can muster in order to stand out from the rest of the field. So to increase sales in your retail store, you need to determine how you are going to provide your customers with more value. If you don’t do this, you will soon lose the customers you have. However, the truth is that with a modern POS system , anyone can instantly increase retail sales, and in this guide we will teach you how! Here we will outline how a retail business can leverage point of sale technology and powerful business tools to quickly learn how to increase sales in retail. The first step is ...

Do you want to start a food truck? Here, we'll breakdown the cost of a food truck , as well as provide pointers and advice to make sure your wheels always spin a high profit! Since its beginnings in 2008, the Food Truck trend has altered the food buying experience. People don’t have to sit down and visit expensive restaurants to experience high-level cuisine and quality food. If you have a desire to take to the open road, and leave your office behind, then you need to be aware of the cost of a food truck , from opening to operational expenses. In this piece, we will outline the cost of a food truck , and show you specific ways you can ensure your food truck is profitable. In the last ten year, food trucks are growing faster than commercial restaurants. The upfront, starting cost of a food truck is about $50 - $100,000.00. In 2017 alone, food trucks generated over $2.5 billion in revenue, which represents over 400% growth in only five years. That...

What is a POS System ? How do you choose the best one for your business? A point of sale (POS) system is the place where your customers make payments for goods or services provided by your company. Behind every successful brick-and-mortar store, there’s a reliable POS system. Anyone can learn how to choose the right system for their business with this free guide. Choosing a POS system is one of the most important decisions both new and experienced small business owners will ever make. In order to be successful in business, serious time and effort should be spent doing some research on POS software. However, sometimes — especially if you’re opening your first small business or are new to point of sale systems — you need some help knowing exactly what you should be researching. In this guide, we make sure you know what to consider before deciding on any POS system. Sounds great, right? We’ll help you with important features to look for in a POS system , includi...